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Taiping Life Insurance Tianjin Branch fully launched the “Inclusive Financial Promotion Month” series of activities and invited the media to exchange information and collect information

Taiping Life Insurance Tianjin Branch fully launched the “Inclusive Financial Promotion Month” series of activities and invited the media to exchange information and collect information


In order to further implement the spirit of the Central Financial Work Conference, do a good job in inclusive finance, and practice the political and people-oriented nature of financial work, according to the Notice of the Tianjin Supervision Bureau of the State Administration of Financial Supervision on launching the “Inclusive Finance Promotion Month” action 》required that Taiping Life Insurance Tianjin Branch actively responded to the call and comprehensively launched the “Inclusive Finance Promotion Month” campaign around the theme of “Integrating Financial Services and Benefiting Thousands of Enterprises and Households”.

On the morning of March 29, Taiping Life Insurance Tianjin Branch launched the City Living Room Visit and Experience Salon and the “Media Entering Taiping” event, inviting more than 10 provinces and cities from China News Network, Zhonghong.com, Beifang.com, Tianjin Daily, Sohu Tianjin, etc. Reporters from top-level news media learned about the company’s development history and explored the essence of the insurance industry in serving the social security system, people’s livelihood, and economic and social development.

Gao Jun, Secretary of the Party Committee and General Manager of Taiping Life Insurance Tianjin Branch, delivered a speech at the event and expressed his gratitude to the media for coming and for their concern and support for the branch. He said that China Taiping, as a centrally managed financial enterprise headquartered in Hong Kong, has a development history of nearly a century and plays a vital role in ensuring people’s livelihood, social stability and national development. In recent years, Taiping Life Insurance Tianjin Branch has maintained strong development momentum and gradually become one of the important contributors to the Tianjin life insurance market. Gao Jun hopes that, under the guidance of Taiping’s corporate culture, he will carry out high-quality cooperation projects with various forms and rich contents with various media, constantly develop ideas for brand promotion cooperation, and use Taiping’s profound spiritual and cultural heritage to export valuable and valuable information to Tianjin citizens. Scientific and healthy insurance values ​​have made positive contributions to the high-quality economic and social development of Tianjin area.

Xu Rui, a family office in the Tianjin branch, led media friends to experience the high-end, grand and comfortable atmosphere of Tianjin City Hall, and explained the company’s profound historical heritage around the company’s development history, business philosophy, customer service, family office rights and achievements, and other chapters. Later, Yang Chen from the customer service department of the branch led everyone to visit the “Lexiangjin Garden” senior care community model room, focusing on Taiping Life’s strategic layout of medical and health care and the supporting facilities of the senior care community. During the visit to the site, media friends had in-depth discussions with Zhang Yongli, head of the branch office, and Wang Fang, director of the product promotion office, on topics of concern.

It is understood that Taiping 1929 Family Office Tianjin City Hall Living Room was officially opened in January this year. It is a multi-functional space integrating meetings, culture, art, and communication, providing high-end customers with a more comfortable, more convenient, and more technological experience. Space and high quality service. It is worth noting that Tianjin City Huiliang’s unique service system – Life Advantage + Service Platform, will help home office business owners promote their products and provide full life cycle value-added services to all home office customers.

During the on-site communication session, the relevant person in charge of the Tianjin branch said that during the “Inclusive Finance Promotion Month” activity, the company will adhere to customer-centeredness, improve the service platform, upgrade the service experience, and carry out simultaneous activities on the official WeChat public account and offline outlets Various forms of financial-themed publicity activities such as “Going to the Village” and “General Manager Reception Day” actively promote the popularization of financial knowledge, enhance risk prevention awareness, and continuously enhance the sense of access, happiness and security of inclusive financial services. The detailed activity plan and rich activity forms received unanimous praise from the media reporters on site.

2024 marks the 75th anniversary of the founding of New China, the 95th anniversary of the founding of the China Taiping brand, and the 20th anniversary of the opening of the Tianjin branch. Looking forward to the future, Taiping Life Insurance Tianjin Branch will adhere to the theme of high-quality development, insist on the return of insurance to the origin of protection, use practical actions to adhere to the belief in the value of the life insurance industry and the original intention of protecting people’s happy lives, and contribute to the economic and social development of Tianjin.



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