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Appreciating intangible cultural heritage to celebrate the Chinese New Year “New Year’s Intangible Cultural Heritage Night” kicks off the National Intangible Cultural Heritage Gala

Appreciating intangible cultural heritage to celebrate the Chinese New Year “New Year’s Intangible Cultural Heritage Night” kicks off the National Intangible Cultural Heritage Gala


  From Nanmeng Lusheng in Guizhou to Dragon Dance in Tongliang in Chongqing, from Sichuan hot pot to Tianjin pancakes and fruits, from Beijing woolly monkeys to Hebei Wuqiang woodblock New Year paintings…When you see them, what words come to mind? There is no doubt that it is the “intangible cultural heritage” that is an important part of China’s excellent traditional culture, and its full name is “intangible cultural heritage”.

  As the Spring Festival of the Year of the Dragon approaches in 2024, China Central Radio and Television has launched the “New Year’s Intangible Cultural Heritage Night” program with the theme of “Exploring the Chinese Year in Intangible Cultural Heritage” to create a national intangible cultural heritage celebration. The program will be broadcast simultaneously by CCTV3, CCTV15 and CCTV at 19:30 on the evening of February 4th. It will focus on the strong “season taste”, lingering “nostalgia” and “warmth” behind the intangible cultural heritage customs. The literary presentation and cultural interpretation of intangible cultural heritage give intangible cultural heritage a new glory in the new era.

  Starting from January 20, the main visual poster of the program and the “Big Talk Intangible Cultural Heritage” series of popular science short videos have been released one after another, joining hands with audiences across the country to gradually unveil the mystery of this intangible cultural heritage feast. On the main visual poster, the dragon-shaped pattern dominates the center, exaggerating the atmosphere of welcoming the Year of the Dragon. The background design incorporates the architectural features of Guoan No. 1 City, Xianghe County, Langfang City, Hebei Province, where the program was recorded, highlighting the antique Chinese charm. At the same time, the newly released short video “Dahua Intangible Cultural Heritage” introduces Xianghe meat pie, Hebei Wei County cotton textile skills and other intangible cultural heritage to the audience in the interesting form of “The Year of the Dragon talks about intangible cultural heritage, I will give the question”, arousing the audience’s interest. Looking forward to this intangible cultural heritage party.

  What are the highlights of this intangible cultural heritage party? In what form are different intangible cultural heritage stories told?will beThe “New Year’s Intangible Cultural Heritage Night” program, which will be unveiled on the evening of February 4th, will combine cultural heritage with a song and dance event and will presentThere are three sections: Chinese New Year in Intangible Cultural Heritage Customs, Chinese New Year in Intangible Cultural Heritage New Year Goods, and Chinese New Year in Intangible Cultural Heritage New Year Collection..By then, the audience will be able to appreciate various types of works that integrate the characteristics of intangible cultural heritageSong, dance, and language programs,You can also visit intangible cultural heritage works,Learn intangible cultural heritage skills.

  In addition, the program is held in the first city of Guoanbuildone gameAn intangible cultural heritage New Year goods market with rich scene space,Let performances and garden tours complement each other,In the strong flavor of the New YearMade inImmersive viewing spacewill also beThe innovative form of “Intangible Cultural Heritage Recommendation Group” connectsRelated literary and artistic programsmaking the program a cultural celebration holding hands with intangible cultural heritage and welcoming the Year of the Dragon.

  Not only that,On February 2, the main station host Ma Fanshu will come to the “No. 1 National Security City” in advance and lead viewers across the country to grab “fresh food” and explore the city in search of the “auspicious dragon”. Celebrating the Year of the Dragon, what kind of dragon-horse spirit is hidden in this collection of intangible cultural heritage? Is it dragon-related buildings, food, performances, and crafts? As curious as the audience, host Ma Fanshu will bring a unique first-person perspective to explore the city. He will also use high-tech techniques to find clues about the “auspicious dragon” and embark on a special “puzzle-solving” with the audience to welcome the Year of the Dragon. “journey of! The audience can also bring their love and desire to explore intangible cultural heritage and immersively experience the charm and spirit of the dragon.

  Appreciate the intangible cultural heritage in an interesting way and celebrate the Chinese New Year with enjoymenton the occasion of bidding farewell to the old and welcoming the new, the “New Year’s Intangible Cultural Heritage Night” program unites intangible cultural heritage inheritors across the country to play the music of family reunion and compose a poem of cultural inheritance.Explore the city first on February 2nd and watch the show on February 4th. This intangible cultural heritage guide is ready for you!



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