2023 Weifang Tourism Promotion Roadshow Enters Tianjin’s Boutique Routes and Preferential Policies Attracts Eyes

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On March 4, the “Weifang, what a great kite” 2023 Weifang Tourism Promotion Roadshow was successfully held in Tianjin, presenting a cultural tourism audio-visual feast for Tianjin citizens. The event was sponsored by Weifang Municipal Bureau of Culture and Tourism and undertaken by Tongcheng Group. Relevant persons in charge of Tianjin Municipal Bureau of Culture and Tourism and Weifang Municipal Bureau of Culture and Tourism, general manager of Tongcheng Travel Government Cooperation Department East China and other leaders attended the event. Representatives of key local travel agencies, representatives of key tourism companies, representatives of the news media, self-media travel experts and nearly a hundred people participated.

“Putting a city of kites, blowing a warm wind…” At the promotion meeting, a song “Line” tailored for Weifang City presented the unique charm of Weifang with beautiful melodies and wonderful performances. Weifang’s top ten scenic spots, intangible cultural heritage products and special delicacies made a wonderful appearance. The Weifang kite DIY interaction at the event site created an immersive experience of Weifang’s cultural tourism, which is favored by Tianjin’s cultural and tourism enterprises and citizens.

The relevant person in charge of the Tianjin Municipal Bureau of Culture and Tourism said that Tianjin and Weifang have frequent economic, cultural, and social exchanges at all levels. Carry out close cooperation in mutual delivery and other aspects to jointly promote the high-quality development of cultural tourism in the two places.

According to the person in charge of the Weifang Municipal Bureau of Culture and Tourism, Weifang is the capital of kites in the world. It not only has the natural scenery surrounded by mountains and the sea, but also has a profound and brilliant cultural heritage. Qi culture and Lu culture, marine civilization and farming civilization blend together. There are dotted with historical relics, brilliant intangible cultural heritage, countless cultural celebrities, and unique specialties. “Come to Weifang, let your dreams fly, immerse yourself in the cultural atmosphere of the thousand-year-old Weizhou, and appreciate the infinite charm of the kite capital of the world. The 9.4 million hospitable Weifang citizens sincerely extend an invitation to friends in Tianjin, and sincerely invite friends from Tianjin to come. For tourism and leisure, entrepreneurs from Tianjin are welcome to invest in Weiwei! Looking forward to a new chapter in the high-quality development of cultural tourism in the two places, and jointly satisfying the yearning of the residents of the two places for a better life.”

“Shandong Nini”, a well-known tourism expert and Weifang tourism promotion officer, presents the charm of Weifang in three dimensions through short videos. The representative of Weifang, a gold medal tour guide in Shandong, further introduced Weifang’s rich cultural and tourism resources, including Shihu Garden, known as the “Pearl of East Shandong”, the ancient city of Qingzhou, a national 5A-level tourist attraction, and Yishan, the first of the five major towns in China. , Yunmen Mountain, the No. 1 Shoushan Mountain in the world, which is “no inch tall”, the “Eye of Bohai Sea”, the world’s tallest shaftless Ferris wheel, Qilu Tianlu, known as the “Shandong-Zhongchuan-Tibet Line”, and Yangzhou, the birthplace of kites in Weifang. Jiabu Folk Art Grand View Garden, the Gaomi Red Sorghum Town Tourist Area in the hometown of Mr. Mo Yan, the Nobel Prize winner in Literature, the “Chinese Vegetable Basket” Vegetable High-tech Demonstration Park in Shouguang City, Zhucheng Dinosaur National Geological Park and other key cultural tourism projects. At the same time, in response to the tourism resources of “Qilu Tianlu”, two self-driving tour routes have been released: “Anqiu Linqu Tianlu Self-Driving Tour” and “Linqu Qingzhou Tianlu Self-Driving Tour”.

The promotional roadshow also brought Weifang tourism welfare gift packages to Tianjin citizens. The person in charge of the marketing department of Weifang Culture and Tourism Bureau released the “Weifang City Vigorously Boosting Culture and Tourism Consumption Policies and Measures”, including centralized distribution Cultural tourism benefiting the people consumption coupons, the implementation of A-level tourist attraction discounts and other discounts, will also hold a wealth of cultural tourism themed activities. In order to further deepen the cultural and tourism exchanges and cooperation between Weifang and Tianjin, key travel agencies in the two places signed a strategic agreement on the spot, and reached a consensus on the mutual sending of tourists between the two sides, so as to help the joint development of cultural and tourism in the two places.

In 2023, Weifang will take multiple measures to accelerate the recovery of cultural and tourism consumption, and promote the high-quality development of the cultural and tourism industry. This promotion meeting is an important measure for Weifang to further deepen the development of key tourist source markets in Beijing, Tianjin and Hebei after the Shandong Provincial Department of Culture and Tourism’s “A Covenant Between Shandong and Tianjin and Hehai” and the hospitality industry in Shandong. Regional cultural and tourism exchanges and cooperation will make the brand influence of Weifang cultural and tourism bigger and stronger.

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