“Water” a “wild” friend with spring 1864 giant panda tour exhibition opens in Tianjin
On March 30, the “1864 Giant Panda Tour Tianjin Station” jointly sponsored by SM Tianjin Binhai City Plaza (hereinafter referred to as “SM Plaza”) and One Earth Nature Foundation opened grandly in the SM Plaza Water Ring Atrium! 500 eco-friendly paper panda sculptures appeared in a sea of tulip flowers. The two “top figures” met in the blooming spring flowers, depicting a cute and graceful spring picture, allowing environmental protection charity to once again be deeply rooted in the hearts of the people in an innovative way.
The number “1864” is the number of wild giant pandas derived from the fourth giant panda survey. In 2019, the World Wildlife Fund (WWF) brought the Panda Tour global tour to China and jointly launched the “1864” with One Earth Nature Foundation. The “Giant Panda Tour” activity hopes that the public can care for endangered wild species and understand their living environment just like they care for giant pandas, so as to deeply understand the significance of biodiversity protection. Since the first national exhibition in Xiamen was successfully held in XX, 202X, SM China has continued to cooperate in-depth with the One Earth Nature Foundation. Since November 2023, it has launched a series of touring exhibitions at SM Yangzhou, SM Suzhou, and SM Zichuan stations, and has gained many customers. Group love. From March 30 to May 26, 500 “wild giant pandas” came to SM Tianjin in the name of “making friends” to start a “wild” friendship program in spring. This is also the first touring exhibition in Tianjin!
At the opening of the first exhibition in Tianjin, special guests were invited – Mr. Shen Xichun, Director of the Cultural and Educational Bureau of the Tianjin Port Free Trade Zone, Mr. Zhou Yuan from the One Earth Nature Foundation, and Chen Bing, General Manager of the Tianjin Dongli Branch of China Post Group Co., Ltd. Mr. Wang personally attended the event and delivered a speech. As guests and SM business management representatives watered the tulip flower installation together, the 2024 SM Plaza Tulip Flower Exhibition and Spring Wild Friendship Program kicked off successfully! At the exhibition site, 500 wild giant pandas designed by Chinese artist Han Meilin are rolling in different shapes and lively. Combined with traditional Chinese handicrafts, they are made of environmentally friendly paper with the appearance of human babies. The paper carving material and craftsmanship itself present a unique The beautiful and fragile texture symbolizes the earth’s ecosystem in which we humans and all life exist. There are many lifelike and naive “wild giant pandas”, some are sitting, some are lying down, and some are thinking quietly… Nearly a thousand tulips are in full bloom at the scene, just like a real version of “Monet’s Garden”, strolling through the flowers The sea, cuteness and romance meet, the tulip flower has its own Internet celebrity attributes, and is deeply loved by young people. The beautiful pictures attracted a large number of visitors to visit and check-in, and also triggered people’s deep thinking about natural ecology and the protection of biological diversity.
It is worth mentioning that this time, SM Plaza has also launched a major cross-border collaboration with China Post to launch[I “Post” a Wild Friend Cultural and Creative Pop-up Store]and 1,000 customized panda postcards have been launched in a limited edition.[“Wild” is very popular. Postal Interest – China Post Rare Animal Stamp Cultural Exhibition·First Exhibition in Tianjin]made a stunning debut at the same time. More than 30 sets of rare animal stamps issued by China Post since 1963 are on display for the first time in a commercial cross-border exhibition, allowing customers to roam among the exquisite stamp patterns and learn more about rare wild animals. At the exhibition site, the lively and cute panda dumpling dolls interacted closely with the customers and paraded around. Together with the youthful and energetic dancers, they danced passionately in the water ring atrium, enjoying the spring in the rhythm of the music, and having fun.
SM Plaza mall manager Zhang Lulu said: “We hope that through this 1864 giant panda tour, we can show the charm of biodiversity to the public in a vivid and vivid way, let everyone participate in it in an educational and entertaining way, and improve environmental protection. awareness and leading a new healthy lifestyle. This is also the social responsibility that SM Plaza, as a leading enterprise in the district, should advocate and communicate and actively assume.” It is reported that during the “1864 Giant Panda Tour·Tianjin Station”, SM Plaza will also have rich installations Various panda and tulip themed environmental protection activities, such as environmentally friendly eternal flower handicrafts, panda ultra-light clay creation camp, etc. At the same time, during the May Day period, SM Plaza’s outdoor panda camp will be upgraded to 2.0 and will be online for a limited time! Gather wild young people to go into nature, run wild, and call for environmental protection and natural circulation!
SM Plaza has always been committed to providing an exclusive shopping experience of “ALL FOR YOU”, innovating operations and enriching consumers’ emotional value by fully mobilizing online and offline promotion channels and linking many international and national-endorsed exhibition resources. . While leading a new way of healthy life for citizens, we continue to actively fulfill our corporate social responsibilities and spare no effort to promote environmental protection. Encourage and call for environmental protection to start from everyone and every little thing, and work together with society towards a better future for nature.
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