CIFF Tianjin | Heavyweight: China Home Expo (Tianjin) is scheduled for May 2024!
On August 25, the 2024 China National Expo (Tianjin) Strategic Cooperation Signing Ceremony and China Solid Wood Furniture Summit Forum was successfully held. , Yu Minghao, deputy director of the Business Liaison Department of Tianjin Federation of Industry and Commerce, Song Mingchun, deputy general manager of the Exhibition Department of National Convention and Exhibition Center (Tianjin) Co., Ltd., Zhong Ling, consultant of Dezhou Furnishing Chamber of Commerce and former deputy director of the National People’s Congress, Wang Sijun, director of Ruichang Wood Industry Office, etc. Leader guests: Liu Xiaomin, general manager of China Foreign Trade Guangzhou Exhibition Co., Ltd., Zhu Jiagui, executive president of Red Star Macalline Home Furnishing Group and general manager of the large operation center, Gao Xiuzhi, president of Tianjin Furniture Industry Association, and general manager of Shanghai Zhongmao Macalline Economic and Trade Development Co., Ltd. Yang Huawei, Manager, Zhao Wangke, Executive Deputy General Manager of Shanghai Zhongmao Macalline Economic and Trade Development Co., Ltd., Peng Yong, Vice President of Red Star Macalline Group, General Manager of Tianjin & Hebei Province Marketing Center, Trendy Furniture of Red Star Macalline Group Operation Center Wang Kechen, executive deputy general manager of the business department and other persons in charge of the exhibition; more than 100 Chinese solid wood furniture industry leaders from Tianjin, Shandong, Hebei, Henan, Zhejiang, Ningbo, Xi’an and other places; Many news media attended the event.
Efforts from all sides to inspire Jincai together
Liu Xiaomin
General Manager of China Foreign Trade Guangzhou Exhibition Co., Ltd.
In order to actively respond to the national policy of promoting consumption and promote the high-quality development of the home furnishing industry, China Home Expo (Tianjin) is scheduled to be held on May 16-19, 2024. Recently, 13 departments including the Ministry of Commerce jointly issued the “Notice on Several Measures to Promote Home Furnishing Consumption”, which introduced 11 specific measures to promote home furnishing consumption, including supporting the holding of professional home furnishing exhibitions in a market-oriented manner, displaying cutting-edge technologies and products, Expand the supply of high-quality household products. China Foreign Trade Center Group Co., Ltd. builds a chain exhibition platform for China’s large home furnishing industry, including its brand exhibition China Home Expo and China Construction Expo. As an important extension and development of the chain exhibition platform, China Home Expo (Tianjin) is committed to creating a “Northern Home Furnishing Launch Platform”, further serving furniture and building materials companies, and further expanding China Home Expo and China Construction Expo to the Pearl River Delta, Yangtze River Delta and other regions. The national layout of the Bohai Rim region. China Home Expo (Tianjin) not only has the basic characteristics of a large home furnishing chain exhibition platform, but also has the characteristics of the consumer market in the northern region. China Home Expo (Tianjin) is based on the three major advantages of holding the exhibition, “from furniture to building materials, from furniture to building materials, from finished products to upstream and downstream supporting the whole industrial chain, from exhibition to store opening linkage mode”, through The strategic cooperation with Tianjin Furniture Industry Association will bring together excellent national solid wood brands from Tianjin, Hebei, Shandong, etc. to participate in the exhibition. Chinese solid wood furniture will also become another new business card and characteristic highlight of China Home Expo (Tianjin).
Zhu Jiagui
Executive President of Red Star Macalline and General Manager of Operation Center
As a leader in the field of home furnishing distribution, Red Star Macalline is very confident in making China Home Expo (Tianjin) the “Northern Home Furnishing Preferred Platform”. In recent years, Red Star Macalline has continued to build a one-stop consumption scene from home furnishing, building materials to home appliances through “expanding categories and emphasizing operations”. At present, solid wood furniture brands are developing in the direction of centralization and conservation. The development layout in first-tier and quasi-first-tier cities is not balanced, but the sales performance in Beijing, Tianjin, Hebei, Shandong and other northern regions is still good. Red Star Macalline and China International Trade Exhibition jointly create a grand home furnishing event with solid wood furniture as the mainstay and the whole industry chain, and take China Home Expo (Tianjin) as an important position to deepen the market in North China and Northeast China. Provide participating brands with one-stop docking services for product selection, commerce, and stationing. In the next three years, we will accelerate the introduction of higher-quality, higher-value “double-high” solid wood brands, and introduce more flexible placement planning and more stable operations. The environment, better ecological operation, and stronger linkage measures for exhibition stores will make full efforts to face the three northern markets and build a new highland for the northern home furnishing exhibition industry.
Zhao Kesen
Secretary General and Second Inspector of Tianjin Federation of Industry and Commerce
Recently, the Central Committee of the Communist Party of China and the State Council issued opinions on promoting the development and growth of the private economy to create a first-class business environment for the private economy. This year, Tianjin actively responded to the policy call, vigorously optimized the business environment, and promoted the high-quality development of the private economy. A large number of leading private enterprises have emerged in the furniture industry. Tianjin’s furniture industry continues to make efforts in new materials, new processes, and new technologies, and achieves new leapfrog development in high-quality development, demonstrating the infinite innovation vitality of the furniture industry. The Tianjin Furniture Industry Association and the China Home Expo (Tianjin) have reached a strategic cooperation to build a platform for the healthy development of the northern home furnishing industry, improve the industry’s technological innovation capabilities and market competitiveness, and will surely drive the dual improvement of the northern furniture industry and regional economy.
Shi Chun
Director of Exhibition Economy Division, Tianjin Municipal Bureau of Commerce
China Home Expo (Tianjin) is a model of exhibition and industrial cooperation. China Home Expo can be planned in Tianjin to create the first largest international home furnishing exhibition in the north. Furniture industry, Tianjin solid wood furniture industry huge support. The preparation of China Home Expo (Tianjin) is at the right time. The release of a series of policy signals has injected confidence into the entire home furnishing industry. The planning and preparation of China Home Expo (Tianjin) have served the overall situation of the national economy and the entire industry of the country. development policy. The launch of the China Home Expo (Tianjin) has caught up with the great opportunity for the development of Tianjin’s convention and exhibition economy. The Tianjin Municipal Party Committee and the Municipal Government attach great importance to the convention and exhibition economy. The convention and exhibition economy is a service economy with the greatest development potential in Tianjin and needs solid advancement.
Song Mingchun
Deputy General Manager of Exhibition Department of National Exhibition and Convention Center (Tianjin) Co., Ltd.
We warmly look forward to the holding of China Home Expo (Tianjin), which will open a new pattern of one exhibition, brand linkage, and exhibition store linkage, and fill the gap in the lack of large-scale high-end home furnishing brands in the northern region. The National Convention and Exhibition Center (Tianjin) is the largest national-level exhibition and exhibition hall in the north of the Ministry of Commerce. It has world-class facilities and is a leading green and smart exhibition complex. China Home Expo (Tianjin) will gather leading brands in the whole industrial chain in terms of time and space, and bring a new experience of quality home furnishing and a better life to the north through high-quality products and services. The home furnishing industry will boost the economy and promote consumption, and effectively promote the high-quality development of the Beijing-Tianjin-Hebei integration of the home furnishing industry. Both the industry and the National Convention and Exhibition Center are in great need of brand exhibitions such as China Home Expo.
Gao Xiuzhi
President of Tianjin Furniture Industry Association
China Home Expo (Tianjin) seizes the opportunity of the new development of the northern exhibition in 2024, positions itself as the first platform for northern home furnishing, deeply cultivates the three northern regions, and enhances consumption potential. This move will surely empower the development and transformation of the furniture industry in the new era. The establishment of China Home Expo in Tianjin will expand a more powerful and effective display platform for the exhibition, and make positive contributions to promoting the rapid development of the furniture industry, driving the consumption of the northern furniture industry, and meeting the people’s growing needs for material and cultural life. Tianjin Furniture Industry Association has always been committed to serving the society and the industry. As an industry representative, it will also do a good job in the work of China Home Expo (Tianjin), live up to the entrustment of leaders at all levels and entrepreneurs present, and help the entire industry high-quality development.
Yang Huawei
General Manager of Shanghai Zhongmao Macalline Economic and Trade Development Co., Ltd.
China Home Expo (Tianjin) focuses on four aspects: First, expand the scale of the exhibition and display all categories. The nine exhibition halls of the National Convention and Exhibition Center (Tianjin) have been opened, with an exhibition area of more than 100,000 square meters, covering all categories of home building materials such as solid wood furniture, office furniture, sleeping sofas, system doors and windows, and equipment materials. The second is to optimize the structure of exhibitors and deepen the functions of the exhibition. It will work with leading brands to create a series of themed pavilions such as solid wood customization, sofa soft beds, office furniture, etc., strengthen cooperation with political exhibitions in production areas, and promote industrial upgrading. The third is to expand publicity and promotion to enhance the influence of the exhibition. Cooperate with mainstream media to strengthen the volume of promotion and the height of communication. At the same time, a number of high-end forum activities will be held to deeply empower the development of the industry. The fourth is to accurately invite the audience to ensure the effect of the exhibition. Relying on the huge database system of the exhibition, accurate product information push is realized. Give full play to the advantages of the linkage of exhibition stores, cooperate deeply with more than 300 professional stores in Beijing, Tianjin, Hebei, Lu and Liao, and invite audiences to the meeting. It is expected to attract more than 100,000 professional visitors.
Join hands with each other to create a grand event
At the event site, Yang Huawei, general manager of Shanghai Zhongmao Macalline Economic and Trade Development Co., Ltd., and Gao Xiuzhi, president of Tianjin Furniture Industry Association, signed a strategic cooperation with Tianjin Furniture Industry Association on behalf of China Home Expo (Tianjin) respectively. China Foreign Trade Guangzhou Exhibition Liu Xiaomin, general manager of the company, Zhu Jiagui, executive president of Red Star Macalline Home Furnishing Group and general manager of the large operation center, Zhao Kesen, secretary-general of Tianjin Federation of Industry and Commerce and second-level inspector, Shi Chun, director of the Convention and Exhibition Economy Division of Tianjin Municipal Bureau of Commerce, National Convention and Exhibition Center Song Mingchun, Deputy General Manager of the Exhibition Department of (Tianjin) Co., Ltd., Hu Yeguo, Chairman of Nanyang Hu, Wu Fuxiang, Chairman of Nanyang Dick, Lai Pengcheng, Chairman of Lai’s Furniture, Ge Yongming, Chairman of Shenghua, and Wang Zejian, Chairman of Nordic E Home witnessed signing ceremony.
A signing ceremony between key participating brands and China Home Expo (Tianjin) was also held on the spot. The exhibitor signed the contract representing Liu Xiaomin, general manager of China Foreign Trade Guangzhou Exhibition Co., Ltd., Zhu Jiagui, executive president of Red Star Macalline Home Furnishing Group and general manager of the large operation center, Yang Huawei, general manager of Shanghai Zhongmao Macalline Economic and Trade Development Co., Ltd., Tianjin Furniture Industry Association Chairman Gao Xiuzhi, and Ji Pengpeng, head of exhibitor marketing of Shanghai Zhongmao Macalline Economic and Trade Development Co., Ltd., represented China Home Expo (Tianjin) respectively with Nanyang Hushi, Shenghua, Nanyang Dick, Lai, Nordic Ejia, ART, Rui Chi, Dongfang Hongye, Xingye, Yilida, Zhenrong, Carpenter Yu, Red Eagle, Dongsheng, Techno, Jiangnan IKEA, Century Tengda, Charlie Family, Phaeton Home Furnishings, Forward Furniture, Da Lihua, Yameite, Andal, Bonwe Furniture, Huaxing Furniture, Huangfu Shijia, Jinghong Wood, Avedi Furniture, Belon Wood, Feimei, Earl Caber, Fubon Furniture, Lady Wood, Ai Brands such as Riggs, Yimei, Jiaxiu Paint, and Limanli Home Furnishing signed a grand contract.
Summit Forum, Deep Empowerment
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Wang Jing, editor-in-chief of Sina Home Furnishing
In the future, China Home Expo (Tianjin) will create a home furnishing event that focuses on solid wood furniture and has a full industrial chain. Under the current market environment, the rise of solid wood furniture is bound to be an industry challenge that requires the joint efforts of multiple parties. Solid wood companies need to actively participate in the exhibition to bring more high-quality research and development and design to the public; Red Star Macalline and other stores also need to adjust their solid wood furniture marketing strategies to occupy the minds of post-90s and post-95s consumer groups. I believe that with the joint efforts of all parties in the future, the field of solid wood furniture will move towards a better and faster development.
? Yang Huawei
General Manager of Shanghai Zhongmao Macalline Economic and Trade Development Co., Ltd.
Actively respond to the policy of promoting household consumption. As the organizer of the exhibition, we must take positive actions and jointly introduce relevant measures to boost household consumption with all parties in the industry; we must follow the general trend of the market. Solid wood furniture consumption has a broad market in the north. A large-scale home furnishing exhibition with solid wood furniture as the main feature and the whole industry chain as the goal; with the brand as the center, to meet the needs of the brand as the starting point, to discuss and create a high-quality exhibition; to fully transform the advantages of the exhibition store linkage to ensure that the exhibition Achievements; deepen the cooperation with Tianjin Furniture Industry Association and member brands, expand the scale and influence; give full play to the resource advantages of the exhibition chain platform, and make efforts from multiple parties to create a grand event.
?Wang Kechen
Executive Deputy General Manager of Trendy Furniture Business Department, Red Star Macalline Group Operation Center
It is hoped that through the China Home Expo (Tianjin), more high-quality brands will be promoted to the whole country, so that they can take root in the Red Star Macalline mall. First, provide more flexible solutions, and make joint planning with soft furnishings such as sofas, so that solid wood companies can have great traffic. Second, I hope that we can be excellent business partners with you and be able to undertake your needs. Third, more and more designers will enter the store in the future, which is a very good signal for the sales of high-end solid wood. Through the China Home Expo (Tianjin), a batch of new demands will erupt in the market. I hope that everyone can transfer these demands to our core platform, and also look forward to various brands bringing some brand-new national trendy new wood products to the market.
?Hu Yeguo
Nanyang Hu’s Chairman
The relationship between solid wood enterprises and exhibitions has three dimensions worth thinking about: the first dimension is that the exhibition will definitely drive the development of the solid wood furniture industry; the second dimension is that it is precisely because of the exhibition economy that more communication platforms and shopping malls can be driven; the second dimension is that The three dimensions are that many home furnishing companies are able to realize the transformation from traditional enterprises to technology-based enterprises because of the promotion and assistance of exhibition platforms and shopping mall platforms. Intelligent manufacturing and digital manufacturing are close at hand.
? Wu Fuxiang
Chairman of Nanyang Dick
China Home Expo (Tianjin) needs to have the following four points in order to create a home furnishing event that focuses on solid wood furniture and has a full industrial chain: first, the support of the state and policies; second, the sponsor must have sufficient confidence, Determined and set lofty goals, we must integrate outstanding, fashionable and trendy pioneer representatives in the category, so that solid wood furniture can show a new style. Third, all exhibitors need to put aside their selfishness and work hard to promote the future development of the solid wood industry and regain confidence in the solid wood home furnishing industry. Fourth, brands need to present their best works to participate in the exhibition, and Nanyang Dick is also “obliged”.
?Wang Zejian
Chairman of Nordic E Home
The first cooperation between Nordic E Home and China Home Expo was in September 2018. The 2018 exhibition far exceeded expectations, so I have great confidence in the China Home Expo (Shanghai) team, and also believe that under the operation of a high-quality team, China National Expo (Tianjin) will do better and better. As a northerner, I have a relatively deep-rooted solid wood complex. I hope that the northern exhibition will make achievements. I hope that under the leadership of China Home Expo (Tianjin), I can repay this complex and lead solid wood furniture to develop better and faster.
?Ye Yuanwen
Chairman of Dongfang Hongye
The spring of solid wood furniture is coming soon, but there are still many obstacles to the transformation and upgrading of solid wood. The homogenization of brands in the market is serious, and the profitability of dealers in the terminal is weak, which leads to damage to both parties. It is hoped that next year China Home Expo (Tianjin) will give full play to its advantages of differentiation and individualization, focus on products suitable for today’s consumption, lead the development of more solid wood furniture enterprises and drive greater consumption. Tianjin is a solid wood circle made in China. Solid wood will affect the entire consumption. Solid wood products and brands will become the mainstream of Tianjin in the future.
May 16-19, 2024
National Convention and Exhibition Center (Tianjin)
China Home Expo (Tianjin) invites you to start the “Tianjin” color together
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