China Life took advantage of the CBA All-Star Weekend to release innovative products and services
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On March 25th, China Life, the official main sponsor of the CBA League, and the CBA League held a “Accumulate China Life’s Dream to Empower a New Future“China Life’s series of product and service conferences launched a series of rich and high-quality insurance, investment, banking and other products and services, and once again demonstrated China Life’s comprehensive financial strength to customers, fans and the public.
Su Hengxuan, vice president of China Life Group, Zhao Guodong, assistant president of the life insurance company under the group, Lin Deming, vice president of China Guangfa Bank, Cao Jie, chairman of the property insurance company, Yao Ming, chairman of the Chinese Basketball Association, Xu Jicheng, vice chairman, Zhang Xiong, chief executive officer of CBA, chief consultant Nearly 200 people including Jiang Jian, China Life Brand Image Ambassador Yi Jianlian, CBA All-Star players Zhao Jiwei, Abdul Saramu and Zhang Ning, relevant departments of China Life and local agencies, representatives of customers and sales personnel attended the press conference.
Su Hengxuan congratulated the CBA League and the All-Star Weekend for returning to fans after the epidemic. Since China Life became the first official main sponsor of the CBA League in 2017, it has been deeply cultivating the fertile soil of the CBA League, providing a wealth of financial insurance products and services for matches, players, and fans, helping professional players grow, and ensuring that the men’s basketball team competes in the World Cup. Youth basketball, folk basketball, public welfare basketball and other activities have realized the comprehensive coverage of supporting the development of Chinese basketball from the base to the top of the tower, and have always been active in supporting the development of Chinese basketball and sports, guaranteeing and supporting economic and social development and people’s better life. Be practical and be at the forefront.
Yao Ming expressed his gratitude to China Life for its support for the development of basketball and the construction of a strong sports country over the years. Over the past six years of cooperation, with the support of China Life Insurance, various reform and development measures of the CBA League have been promoted smoothly. The cooperation between the two parties has formed good social benefits and demonstrated huge cooperation potential. In particular, the “CBA Player Contract Guarantee Insurance” jointly launched by the two parties has filled the gap in the CBA League and transferred risks scientifically and reasonably for the CBA League, athletes and clubs. At the same time, China Life has been using practical actions to help the development of the youth basketball career, helping more young people realize their basketball dreams in terms of game guarantee and team recruitment.
At the press conference, the life insurance company under China Life Group displayedChina Life Leying Whole Life Whole Life Insurance(Premium Edition)Products and insurance trust services, introduced the company’s active exploration in further expanding the coverage of the population, enhancing the inclusiveness of products, and responding to the aging population.Launched by China Guangfa BankUpgraded GF Green Low Carbon Credit Cardand actively promoted the five-in-one green and low-carbon lifestyle of “insurance + travel + card use + life + public welfare”. Its wholly-owned subsidiary Guangyin Wealth Management launchedHuiying Stock Dance ESG 9-month holding period mixed financial products. The property insurance company released two comprehensive products “Xinqibao“”Accompanied by health“, and demonstrated the results of the combination of digital technology and traditional services——Number 1 employeethrough digital customer service to demonstrate the new smart service model of “Anxinxiang” version 4.0.
Yi Jianlian, China Life’s brand image ambassador, and CBA all-star players Zhao Jiwei, Abdul Saramu, and Zhang Ning helped China Life promote and release products and services. Yi Jianlian regards China Life as a “Knowing each other for many years is worth entrusting“, and shared his insights on basketball and insurance with the guests, telling that he is a basketball player, father and other roles, and hopes to configure appropriate financial and insurance products. He believes that there have been many times on the basketball court Every insurance in life is also very important. The “key investment” can determine the health protection and future of himself and his family. Yi Jianlian also accepted the upgrade of China Guangfa Bank’s green low-carbon credit card. The three The players accepted the “VIP Coupon for Exclusive Financial Services” from China Guangyin Wealth Management. Holders of this coupon can experience the exclusive services provided by China Guangyin Wealth Management. China Life Property & Casualty Insurance Company invited three players to come to the stage to sign the representative “Sincere cooperation,win-win“The three basketballs cheered for the release of its comprehensive products.
The 2023 CBA All-Star Weekend is still exciting. China Life, together with its member unit China Guangfa Bank, will accompany the CBA all the way, and continue to be the most important and staunch supporter and partner of the CBA League and even the Chinese basketball industry.At the same time, China Life will continue to adhere to the people-centered development philosophy, always keep the “big country” in mind, and start from meeting the people’s growing insurance protection needs, and make full use ofInsurance,invest,bankWith the comprehensive financial advantages of coordinated development, we will make every effort to promote the construction of a healthy China and a strong sports country, effectively protect people’s livelihood, protect everyone who loves life and sports, and continue to meet the people’s new expectations for a better life.
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