The first show is amazing!Advance into the US market, ATFX accelerates global strategic layout
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In recent years, with the advancement of innovative technologies represented by big data, cloud computing, and artificial intelligence, technological innovation has played a huge role in promoting the development of the financial industry. The asset management industry is facing new challenges and opportunities against the backdrop of the rapid development of fintech innovations. A few days ago, ATFX, which is well-known in the industry for its financial innovation achievements, as a representative of institutional business brokers, brought its brand ATFX Connect to the US market for the first time, which attracted strong attention. This exhibition announced that ATFX’s global marketing plan has entered a new stage, and the global strategic layout has reached a new level.
As a world-renowned financial technology broker, ATFX has continued to make efforts in Southeast Asia, Europe, the Middle East, South America and other markets, and has achieved remarkable performance and achievements. Its global trading volume ranking once climbed to sixth in the world. With the increasingly perfect and prosperous regional market layout, the global expansion strategy is imperative. In late February 2023, ATFX will attend the TradeTech FX financial exhibition held in Miami, USA with ATFX Connect. As the largest industry gathering in North America, TradeTech FX gathers top foreign exchange buy-side trading institutions and heads of institutional business. This exhibition brought together more than 600 well-known industry professionals from all over the world, including regulators, buy-side/sell-side institutions, trading platforms, and technology companies. They discussed a series of the most pressing and important issues in the industry at the conference, attracting widespread attention from the outside world. .
About TradeTech FX:
TradeTech FX is the annual meeting venue for institutional senior FX buy-side traders. Topics discussed included the development of trading technology, automation and successfully overcoming market structures and regulatory challenges. Market-leading forex buyers engage with TradeTech FX to build social networks as well as industry benchmarks and reveal the latest strategies and techniques to maintain an edge in an increasingly crowded and competitive market.
The first appearance of ATFX Connect in the US exhibition is not only a demonstration of the product strength of the brand’s institutional business, but also the best embodiment of the brand’s active entry into the US market. In order to further show how much the brand attaches to this exhibition, Telmo Simoes, Managing Director of Institutional Sales of ATFX Latin America, and Phil Muldoon, Director of Institutional Business Sales of ATFX, attended the meeting together, and silently expressed the profound corporate culture of the brand to the participants with their strength. At the exhibition site, many customers were attracted by the high-quality customized asset liquidity displayed by ATFX Connect, and they stopped to discuss and became a beautiful scenery of the exhibition.
Adhere to technological innovation and lead the development of the industry
As a technologically innovative enterprise, ATFX has insisted on technological innovation in recent years, continuously invested real money to enhance the technological strength of the enterprise, and created a professional, extreme, efficient and convenient investment and trading environment. Today, years of painstaking efforts have brought fruitful results. Now ATFX has established 13 offices in four continents around the world, providing more than 20 docking languages to serve local customers. Its business covers Europe, the Middle East, Southeast Asia, Central and South America and other countries and regions. Gained a leading market position in the trading industry.
As one of the important achievements of ATFX’s technological innovation, ATFX Connect mainly serves professional customers including fund companies, independent trading groups, small and medium-sized banks, and retail brokers. ATFX Connect can provide professional customers with the best price (best of best) popular solutions, and the performance of the product has grown by leaps and bounds since its launch in 2019. Data shows that in 2021, ATFX Connect has achieved a year-on-year growth of more than 500% in transaction volume. Entering 2022, the institutional business ATFX Connect has won the title of “Best Institutional Business Broker” for many times.
Heading into 2023, ATFX Connect’s reputation as an institutional business brand continues to thrive. By cooperating with leading primary brokers and establishing its own position in the institutional community, ATFX Connect can meet the trading needs of users such as low cost, fast execution, high turnover rate and deep liquidity, thereby enhancing the overall image of ATFX.
In the process of development, the key to ATFX’s success is driven by the strategic thinking and planning of the management team. Thanks to leading technology and technological innovation, ATFX has the ability to continue to promote the rapid development of the brand. The launch of a series of new regional products such as ATFX TeamUP and AT Premier further proves that ATFX is a simple and reliable company with willingness and execution ability to develop our new technologies, research and tailor-made solutions for customers.
The times are constantly changing, but the “customer-centric” – ATFX brand spirit core remains unchanged. In the process of high-speed development of enterprises, ATFX has always responded to every change in the market with an attitude of excellence, with the goal of creating a convenient and high-quality investment environment and trading experience, actively serving individuals and high-net-worth customers, and contributing to the global financial industry positively contribute to development.
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