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Hubei Cultural Tourism Virtual Digital Spokesperson “Hu Beier” debuted, and Cyber ​​Elephant helped the local cultural tourism metaverse land

Hubei Cultural Tourism Virtual Digital Spokesperson “Hu Beier” debuted, and Cyber ​​Elephant helped the local cultural tourism metaverse land


News on February 27, 2023 The “Nine-Headed Bird” Cultural Tourism and Creative Annual Ceremony sponsored by the Hubei Provincial Department of Culture and Tourism was grandly held in Wuhan, the provincial capital. The grand ceremony released the virtual digital spokesperson of Hubei Provincial Culture and Tourism “Hu Beier” (a hyper-realistic virtual digital human created with the concept of the metaverse), and interacted with the guests of the ceremony through the holographic projection stage technology.

At the event site, Shao Xinyu, Deputy Governor of Hubei Provincial Government, Li Shuyong, Director of Hubei Provincial Department of Culture and Tourism, Zhou Yong, Deputy Secretary-General of Hubei Provincial Government, Wang Yamin, Secretary of the Party Committee of Central Radio and Television Hubei Station, Deputy Director of Hubei Provincial Department of Culture and Tourism Chang Tang Changhua, Senior Vice President of Cyber ​​Elephant Group, Jin Zhi, CEO of Yidian Information, Wu Zhiyuan, President of Hubei Self-Media Industry Association, heads of cultural and tourism bureaus of cities and prefectures in the jurisdiction, representatives of well-known media and new media in the country, and more than a hundred leading guests Come and attend.

As the producer of “Hu Beier”, the virtual digital spokesperson for cultural tourism in Hubei Province, Jin Zhi, senior vice president of Cyber ​​Elephant Group and CEO of Yidian Information, delivered a keynote speech on “The Infinite Possibilities of Metaverse in the Direction of Cultural Tourism” on behalf of the group. He said that with the support of national strategies and local governments, the model and format of the cultural tourism industry may be reshaped. In 2023, Metaverse will move to a more practical latitude from the implementation of technology industry, scenario-based upgrade, and brand development. By expanding new scenarios in the cultural and travel industry, breaking the constraints of time and space, it will form a more technologically-sense, immersive A cultural travel metaverse. Taking advantage of this wind, Cyber ​​Elephant Yidian Information will provide real-time, space, immersion, customization, 3D rendering and dynamic interaction comprehensive service solutions for the metaverse of culture and tourism from the dimensions of immersive experience, scene extension, and digital assets.

Jin Zhi, Senior Vice President of Cyber ​​Elephant Group and CEO of Yidian Information, delivered a keynote speech

  Metaverse Digital Cultural Tourism: Making “Poetry and the Distance” within reach

In November 2022, the Ministry of Industry and Information Technology, the Ministry of Education, the Ministry of Culture and Tourism, the State Administration of Radio and Television, and the State General Administration of Sports jointly issued the “Action Plan for the Integration and Development of Virtual Reality and Industry Applications (2022-2026)”. “Virtual reality + cultural tourism” key tasks.

Jin Zhi believes that with the support of national strategies and local governments, the model and format of the cultural tourism industry may be reshaped. In 2023, Metaverse will move to a more practical latitude from the implementation of technology industry, scene-based dimension enhancement, and brand development. Enter another parallel virtual time-space “traveling” new experience of cultural tourism, forming a more technological and immersive cultural tourism metaverse.

“In the Cultural Travel Metaverse, we don’t have to consider the influence of factors such as weather changes, traffic congestion, and long distances when traveling. We can travel around the world through technology without leaving home, and even realize one-click time travel. Reversed, travel to Hubei to experience the Jingchu culture, and appreciate the cultural charm of different eras, different regions, and different time and space,” Jin Zhi said.

With the upgrading of the time and space experience of the cultural tourism scene, Metaverse will undoubtedly become a new platform for the transformation and development of the cultural tourism industry. Taking traditional culture as the background and creating a new logo for cultural tourism through digital technology, Hubei Cultural Tourism took advantage of technology and grandly launched the virtual digital spokesperson “Hu Beier” for Hubei Provincial Cultural Tourism at the grand ceremony, so as to create a digital cultural tourism promotion in Hubei The new carrier, new medium, and bring a more diversified cultural tourism development model. At the scene, Hu Beier led everyone to appreciate the charm of Jingfeng and Chu through the national style performance, demonstrating the unique charm of science and technology empowering cultural tourism.

As the producer of “Hu Beier”, Cyber ​​Elephant started from social networking and opened up a series of links of production and research, interaction, operation and transformation, and began to explore more transformation solutions for multiverse business market segments. Jin Zhi revealed that for the field of government affairs and cultural tourism, Cyber ​​Elephant will provide virtual digital spokespersons, immersive performances, Exhibitions, digital assets and other panoramic service solutions with real-time, sense of space, immersion, customization, 3D rendering and dynamic interaction run through all aspects of people’s cultural and tourism consumption, making “poetry and distance” within reach.

Jin Zhi further explained: “In the future, we will use cities and cultural tourism as the carrier, and use metaverse 3D modeling, augmented reality, virtual reality and other technologies to realize non-contact tourism and immersive tourism solutions; Travel resources; help the cultural and tourism industry to upgrade interactively to achieve a more diverse and immersive user experience; help upgrade collections to capitalize, form a new tourism digital economy, provide users and businesses with more intelligent and convenient services, and better satisfy users consumer demand and create more possibilities for digital cultural tourism.”

  Starting from Lanli, build a panoramic service platform for cyberspace metaverse

Jin Zhi introduced that Cyber ​​Elephant Group, as a technology-driven Internet technology company that gathers information flow, social scenes, entertainment scenes, content production and other multi-directional matrix forces, has created a collection of information-information flow business , Longtu Games – the game business, and the three product lines of the metaverse business with Lili as the “forerunner”, and entered the metaverse track with all efforts through product interoperability.

It is reported that the brand-new super-acquaintance social product ?li, which is positioned as a “virtual online apartment for you and your close friends”, has been launched in early 2022 and reached the top of the ios APP list in less than one month; as the leading news platform in the country, Yidian With the ability of network-wide distribution and personalized recommendation, the information can push the content related to Hubei’s unique mountains and rivers to more netizens who love to travel; and with nearly ten years of game development experience and a strong product technical team, Longtu Games can The digital cultural tourism image of various scenic spots in Hubei Province, which is known as “a province of thousands of lakes, and a country of water”, has been created more vivid and natural.

Jin Zhi revealed that the group has established a top-notch and combative technical support team, and hopes that under the Cyber ​​Nebula, cultural tourism, research and development, social networking, finance, education, smart cities, service trade exhibitions, and automotive smart The digital needs of different industries, such as manufacturing, will be organically interconnected in an all-round way, providing a wider market space with a full-chain solution of the Metaverse, and starting a journey of cosmic technological exploration. (over)



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