On December 20, China Pacific Life Insurance, a subsidiary of China Pacific Insurance, held the first “Goodness and Beauty·Pass on” charity event, aiming to leverage the advantages of its main business and ecosystem, build a sustainable charity channel, and gather the love of customers, internal and external staff, partners and other walks of life The power of individuals contributes to philanthropic efforts in the fields of elderly care, health, education and other fields. The first charity event mainly focuses on and helps two special groups: “autistic children” and “cognitively impaired elderly” through charity auctions, charitable trust plans, and charity donations.
“As a life insurance company, it is our innate mission to respect and care for every life. It is our responsibility to adhere to ‘finance for good’ and practice social welfare.” Pan Yanhong, chairman of China Pacific Insurance Life Insurance, said Charity is consistent with the original intention of the insurance industry. Just like industry management, it needs to uphold the concept of “long-termism”, continue to pay attention and devote efforts, and influence and drive more caring people in the process.
Pan Yanhong, chairman of China Pacific Insurance Life Insurance, said that charity is consistent with the original intention of the life insurance industry
Since its establishment, China Pacific Insurance has always been committed to social responsibility. A public welfare map of “CPIC Green”, “CPIC Red” and “CPIC Blue” has been constructed. Red represents the passionate efforts from poverty alleviation to continuous promotion of rural revitalization; green represents the more than 2,000 acres of ecological development forest built in the Sanjiangyuan area; blue represents the efforts made by the CPIC Blue Charity Foundation to Create a new ecology of great health and public welfare.
China Pacific Insurance Life held the “Goodness and Beauty·Pass on” charity event, which reflected the upholding and promotion of the spirit of kindness and beauty. Under the overall layout of the group’s charity and public welfare, China Pacific Life Insurance starts from the core concept of “people-oriented” in the life insurance industry and gathers the efforts of all parties to jointly pay attention to, care for and care for the disadvantaged groups.
At the first charity event, China Pacific Life Insurance and the “CPIC Blue Charity Foundation” launched a charity auction of “Caring for Autistic Children”. Five auction paintings were hand-painted by “autistic children” and all proceeds were donated to the “CPIC Blue Charity Foundation”. Foundation” will be used for special charity projects for “autistic children”.
Charity auction items hand-painted by autistic children
At the same time, the charitable trust plan established by China Pacific Insurance Life Insurance and Shanghai Trust was also released on the spot. Through the charitable trust plan, customers can convert part of the income from long-term insurance policies into charitable funds and use them exclusively through professional institutions. According to reports, the first batch of charitable trust plans will be linked to the construction of the “Brain Health Public Welfare Service Station” operated by the “Pacific Blue Charity Foundation” to help early detection, early intervention, and early treatment of “cognitive impairment”; or to fund autistic children. Rongai’s “Dream” calligraphy and painting camp project supports the exploration and practice of art therapy for autistic children.
China Pacific Insurance Life Insurance launches charitable trust plan
This event also launched the “CPIC Family Office” brand to further enrich the customer service system from the four sections of family, business, personal and life.
The relevant person in charge of China Pacific Insurance said that in the future, China Pacific Insurance will explore more resources, channels and methods to better integrate insurance and charity, and join hands with customers, partners and caring people from all walks of life to make the good deeds more long-term and sustainable. More sustainable.