Focusing on customer needs, China Pacific Life Insurance creates a comprehensive solution of “product + service”
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Since the country issued the “Healthy China 2030 Planning Outline”, health has become the focus of social attention. Customers have increasing demands for quality life. Authoritative data also show that the proportion of commercial health insurance compensation is increasing, and insurance is ensuring people’s lives. play an increasingly important role.
China Pacific Insurance, a subsidiary of China Pacific Insurance, always focuses on customer needs and provides customers with risk protection solutions covering the entire life cycle. In the past three years, the number of people insured and the amount of claims settled by CPIC Life’s annual health insurance have increased year by year. At the same time, China Pacific Life Insurance is also constantly thinking about how to be closer to customer needs and provide customers with more humane and warmer insurance protection services.
What exactly is the customer’s need? In this regard, CPIC’s solution is an integrated comprehensive solution of “product + service”. Specifically, it is to combine insurance protection with health, pension, and wealth services to form a complete solution, and to further meet the deep-seated needs of customers with a comprehensive, customized, interactive, and value-added production and service system.
Comprehensive coverage.Different customers have different life stages and family structures, and their needs for insurance protection and services are diversified. Starting from the two dimensions of products and services, China Pacific Insurance gathers ecological resources inside and outside the group, and provides targeted product and service solutions for customer groups of different ages and levels, covering three aspects: health protection, pension retirement, and wealth inheritance. Comprehensive needs of customers at all stages of life, and truly realize the full protection of the whole family and all insurances.
Advanced customization.Different customers must have individual needs, and CPIC provides a complete set of customized solutions for individual needs. Whether it is insurance protection or supporting services, CPIC provides customers with options and combinations in the form of components and menus. Through accurate scanning of various aspects of customer needs, tailor-made solutions that are most suitable for the actual situation of customers, and practically help customers solve problems in addition to a good service experience.
Interactive Experience.China Pacific Insurance has been devoting itself to creating an excellent interactive experience for customers, allowing customers to fully understand the products and services provided by the company, truly feel the care and warmth of the company, and build the brand of CPIC. The companionship between CPIC and customers begins with acquaintance, deepens their acquaintance, and stays with them for a lifetime. Through rich channels and vivid forms, comprehensive and customized solutions are accurately delivered to customers, and through various experiential services, more customers can deeply feel and understand the corresponding guarantee and supporting services. Establish a long-lasting relationship with customers, from trust to dependence, and long-term companionship.
Excellent value for money.In April this year, China Pacific Insurance Life Insurance newly launched Jinsheng Wuyou’s main critical illness insurance product + service solution, which provides customers with self-selection forms of different ages, different insured amount configurations, and customized protection components. Customers can get double the insured amount, multiple protections that match their life stages and income curves, and comprehensive protection coverage for mild, moderate and severe diseases of different degrees. At the same time, CPIC Life, United Pharmaceutical Holdings and Chenxi Health, integrates high-quality medical service resources to provide customers with one-to-one exclusive personal butler and one-stop medical solutions, covering all stages of prevention, diagnosis, treatment and rehabilitation. Accurate, efficient and comprehensive health management services. The solution design concept of this whole set of products + services has also been highly appraised and recognized by all sectors of society. In addition, China Pacific Insurance will continue to collect market and customer experience feedback, actively explore and develop better products and services, and continuously improve supply and service capabilities.
CPIC understands what customers need. This solution is a comprehensive, customized, interactive, and value-added product + service comprehensive solution. CPIC Life will present customized protection and interactive services to more customers by integrating internal and external ecological resources in a richer and more varied form!
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