“Five Entries” of Financial Knowledge, Full Coverage of Education and Publicity – China Construction Bank Tianjin Branch combines “three modernizations” to carry out financial consumer rights protection education and publicity month activities
During the Financial Consumer Rights Protection Education and Publicity Month in September, in order to further strengthen the protection of consumer rights and create a safe and harmonious consumption environment, China Construction Bank Tianjin Branch took the “three modernizations” as the starting point, through centralized layout, positional promotion, and characteristic We will solidly promote the implementation of the work deployment of the Tianjin Supervision Bureau of the State Administration of Financial Supervision and Administration. On September 26, with the support and guidance of the Tianjin Supervision Bureau, China Construction Bank Tianjin Branch joined hands with a number of financial institutions to “gather financial forces to work together.” With the theme of “Creating a Better Life”, we took the lead in organizing and launching the “Enter the Community” activity, entering Binshui Xili Community in Hexi District, this city, and bringing a vivid financial knowledge education and publicity class to community residents.
At the event site, financial volunteers arranged the booth in an orderly manner, placed financial knowledge posters, roll-up banners and other materials, distributed folding pages, leaflets, etc. to the people at the scene, and explained the relevant policies that the people were concerned about recently, and the surrounding people They participated one after another, listened to the volunteers’ patient explanations, and communicated on issues such as preventing illegal fund-raising, protecting personal information, and preventing telecom fraud, which improved the financial knowledge of the people. In order to adapt to the characteristics of the community, financial volunteers actively implemented the “age-friendly” work requirements, popularized knowledge for the elderly on identifying illegal financial posters, preventing pension investment scams, etc., and provided on-site guidance on the use of electronic payment techniques for the elderly, which won praise from the masses.
It is understood that China Construction Bank Tianjin Branch actively implements the “five entry” requirements and carries out“Centralization”A series of activities were arranged, and more than 260 institutions within the jurisdiction formulated plans, arranged them, and carried out activities in a unified manner;“Positionalization”Promotion of a series of activities, integrating scenes into publicity points such as supermarkets, merchants, squares, buildings, bus stations, taxis, cinemas, etc., and using the special “Yunongtong” inclusive financial service points to sink into rural areas to popularize financial knowledge; implement“Specialization”Regional activities are integrated, and key forces are mobilized to carry out “entering the business district” activities in the Heping Road Commercial Center, and jointly carry out “entering the community” activities with Bank of Beijing, Bank of Shanghai, Hua Xia Bank, Bohai Bank, China Guangfa Bank, Minsheng Bank and other financial institutions . In the next step, China Construction Bank will continue to fulfill its responsibilities as a major bank, coordinate the resources of the entire bank, implement the work requirements of “doing practical things for the people”, carry out financial consumer education and publicity activities on a regular and long-term basis, and give full play to the role of finance in serving people’s livelihood and supporting the economy. important role in development.
