Bixin, as a leading domestic technology company focusing on e-sports and related fields for the Z generation, is constantly laying out and developing the trendy game x e-sports marketing field from a forward-looking perspective. Since 2020, Bixin has successively launched more than 10 blind boxes for e-sports players. Among them, the blind boxes of TheShy, Rookie, Menglei, Maoshen, Yinuo, Crisp, and EDG pioneer series have all set off a boom in the e-sports circle. Because of its ingenious design texture and perfect details, it has always enjoyed a good reputation in the industry.
On February 17, 2023, Bixin APP and EDG team jointly launched 7,000 copies of “Iceland Memory” limited edition figures, based on players EDG.Meiko, EDG.Jiejie, and Scout, to commemorate the peak glory moment of EDG team Iceland’s championship. After the launch of the Bixin APP, the figure sold out quickly in just 2 and a half days. It received rave reviews on Weibo and other mainstream social media, and was deeply loved and supported by team fans and figure lovers.
“Iceland Memory” not only precipitates the history and culture of the EDG team, but also demonstrates the strength and perseverance of the team players, representing the glory and spirit of Chinese e-sports. It is understood that the team figure launched this time took 8 months to fully integrate the personal characteristics and competition experience of the players, and the character design and details are handled with great care.
The EDG team announced on the official social media that this time it will jointly release the limited number of figures with Bixin, calling for the figures with practical actions. Among them, EDG.Meiko and EDG.Jiejie also appeared in the same frame as the figure, highly recommending the figure, which attracted countless team fans and e-sports players to comment on social platforms. The careful production of the platform has impressed many users, and the in-depth cooperation with the team has also helped Bixin APP to continuously set new records in the field of e-sports trendy games and reach new heights.
Next, let us look forward to the next blind box or hand-made activity of Bixin e-sports! In addition, Bixin will carry out rich and diverse cooperation with more top teams to contribute to the high-quality development of China’s e-sports ecology.
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